During this 3 month program, you'll learn how to bring your business to the market and how you can get your first customers. This module provides an optimal, personalized guide with helpful tools, templates and information resources on the following topics:

  • 1

    Branding and positioning

    • Lesson 1: What is a brand and how do I find the wording?

    • Lesson 2: Brand pyramid & archetypes

    • Lesson 3: Look & Feel of the brand

    • Lesson 4: Platforms for creating your own website

    • Lesson 5: Set up your website

  • 2


    • Marketing basics

  • 3

    Social media marketing

    • Lesson 1: Product-market fit

    • Lesson 2: The 3 C's of the community

    • Lesson 3: Content strategies

    • Lesson 4: The added value of your content

    • Lesson 5: Create your content

    • Lesson 6: Brand-Generated Content (BGC) vs. User-Generated Content (UGC) vs. Influencer-Generated Content (IGC)

    • Lesson 7: Building your content funnel

    • Lesson 8: Phases of the product experience

    • Lesson 9: Giveaways

    • Lesson 10: The psychology of marketing

    • Lesson 11: Your waiting list (landing page)

  • 4

    Influencer marketing

    • Lesson 1: Introduction influencer marketing

    • Lesson 2: Find the right influencers

    • Lesson 3: Analysis of target groups

    • Lesson 4: Macro- vs. micro-influencers

    • Lesson 5: How to find influencers for your campaign

    • Lesson 6: How to reach influencers

    • Lesson 7: Negotiating with influencers

    • Lesson 8: Success of your influencer marketing campaign

  • 5

    Sales & go-to-market

    • Lesson 1: Go-to-market strategies

    • Lesson 2: Launch

    • Lesson 3: Customer Service

In addition to the guide, you will also benefit from:

  • Monthly 1:1 coaching sessions

    You benefit from monthly coaching sessions with Business Developer Isabelle Siegrist. During these sessions, strategies, milestones and current challenges are discussed.

  • 3 team coaching sessions

    In these meetings, optimal strategies for team building, goal setting and development are worked out. We take you and your team to the next level!

  • Individual Slack access

    You'll get access to our Slack group. In this group you can contact the expert team at any time if you have questions or problems.

You want to finally bring your business successfully to the market?

Apply for our program today!